Marketing is tough to crack even for long established folks.
Think of how many campaigns brands do. They change things up on the regular because that approach stops working or is no longer relevant etc.
In the world of selling you don’t want to become wallpaper.
There is a lot of trial and error involved and even the big guns make mistakes sometimes (which might weirdly work if it makes the brand stick in your mind but that may not be for the right reasons). But when it works it’s magic.
People’s lives are busy, stressy and sometimes messy. Getting people to notice whatever you want them to is far from easy.
There’s loads more marketing advice than any human or brand can possibly need. Is it good advice? Will it work for you? I can’t answer either of those questions. I doubt anyone can. People will tell you differently.
If you’re like me you’ve had the odd great post or note that got attention and after you’ve dissected it and analysed it like a detective trying to solve a case you may or may not know what it was that made it fly like superman and you may or may not be able to use that information. What works well can be something of a surprise.
I’m trying things to see if I can get anywhere. Because what else can you do?
I’ve reduced all my poetry books and Sandcastles (short stories) to 0.99 in the UK, USA and Canada for the whole of Indie April. Great time to buy. You pay less and get to support an Indie author during Indie April.
https://www.amazon.com/stores/author/B08BKWYJC1
Also on my let’s try this and see if it works list I’m trying stuff with other authors banding together.
One of these things is a Poetry Palooza which V Walker is running.
For three days only, dozens of indie poets will be offering their eBooks for just $0.99–$1.99.
If you’ve been meaning to dive into more poetry—or explore new voices—this is a great time to do that.
📍April 12–14, 2025
🎁 Every purchase = entry into a giveaway for a $15 Bookshop.org gift card or a $20 Bookshop.org gift card (2 winners total!)
Click here to get a free entry into the giveaway.
All of my poetry books are included so you get a free entry into the giveaway draw for every one you buy during the Palooza (12 - 14 April).
If you need a sign poetry is not dead here it is.
Well done Lily 🎉